Answer

It is the address of the web page of the item you purchased on line. It is located at the top of the browser.

Wrong: www.amazon.com

Correct: https://www.amazon.com/Colonel-Popper-Popcorn-Maker-Blue/dp/B01EH3C9KO/ref=sr_1_11?ie=UTF8&qid=1494722360&sr=8-11&keywords=silicone+popcorn